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Managing Hotel Guest Communications For The Modern Traveler
In addition to preventing common mistakes, it’s also important to take a proactive approach to managing guest communications
How to Use Data Analytics to Improve Your Hotel Performance
Data analytics have all sorts of applications, among them is finding ways to increase revenue, save costs and improve guest satisfaction
SEM vs Metasearch Marketing: 10 Strategies For Hoteliers To Try
SEM and metasearch marketing utilize paid advertising to help properties compete online for increased website traffic and direct bookings against OTAs
What Is Hotel Metasearch Marketing?
Metasearch marketing is the use of metasearch engines by hotels as an advertising channel to increase exposure, build awareness, and attract bookings
15+ Effective Ways to Increase Hotel Revenue and Profit
While there are many ways to increase your hotel revenue depending on your property’s needs, here are 15+ tactics to get you started
Guest Feedback: Why It Matters And How To Use It (+Survey Template)
Guest feedback is a gift. As a hotelier, you can’t be everywhere at all times, so you rely on guests to share what they’re thinking, experiencing and feeling
How To Use Instagram To Get More Direct Hotel Bookings In 2022
Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use
6 Ways to Measure Guest Satisfaction (+ Examples)
Guest satisfaction is an key indicator for hotels. High guest satisfaction leads to increased customer retention rates, minimizing acquisition costs
Guest Experience Will Be Key: Loyalty Doesn’t Mean Loyal Anymore
The guest experience needs to be good, and consistent, across all channels, from website to the app, the booking experience and on-property experience
36 Hotel Marketing Strategies to Build Awareness and Drive Bookings
These hotel marketing strategies will help you achieve the primary objectives of hospitality marketing: building brand awareness and generating demand