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coins being added to a glass jar with the shoot of a plant growing from the top reflecting how cost based pricing ensures if hotels sell their rooms then that are guaranteed to make a profit

15+ Effective Ways to Increase Hotel Revenue and Profit

While there are many ways to increase your hotel revenue depending on your property’s needs, here are 15+ tactics to get you started

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one girl whispering to another girl illustrating the impact for a hotel of reputation management

Guest Feedback: Why It Matters And How To Use It (+Survey Template)

Guest feedback is a gift. As a hotelier, you can’t be everywhere at all times, so you rely on guests to share what they’re thinking, experiencing and feeling

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10 Ways to Engage Your Followers on Instagram

How To Use Instagram To Get More Direct Hotel Bookings In 2022

Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use

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people holding up faces reflecting different personas

6 Ways to Measure Guest Satisfaction (+ Examples)

Guest satisfaction is an key indicator for hotels. High guest satisfaction leads to increased customer retention rates, minimizing acquisition costs

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dilapidated hotel reflecting the risks of ignoring and neglecting revenue management

Guest Experience Will Be Key: Loyalty Doesn’t Mean Loyal Anymore

The guest experience needs to be good, and consistent, across all channels, from website to the app, the booking experience and on-property experience

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hotel marketing team developing strategies to increase awareness and drive bookings

36 Hotel Marketing Strategies to Build Awareness and Drive Bookings

These hotel marketing strategies will help you achieve the primary objectives of hospitality marketing: building brand awareness and generating demand

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person sitting near an old piece of technology reflecting how hotel revenue management has evolved and needs the rms to evolve too

The Evolution of Hotel PMS Technology

Especially accelerated by the pandemic, consumer habits and guest expectations have changed far beyond the capabilities of the PMS of the past

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one hot air balloon rising above 4 others reflecting importance for hotels to adjust their booking behaviour before competition do

How to Conduct a Competitive Analysis For Your Hotel

In the hotel industry, and other industries, we can use competitive analysis to gauge the market. But what is it, why should we do it and how to we do it

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person on the phone at hotel front desk managing guest communications for the modern traveler

Everything You Need to Sell Rooms Smarter in 2022

From direct bookings and OTAs to pricing strategies and guest experience, here are four major areas to help build an effective rooms distribution strategy

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