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We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit

These are the top 5 hotel technology investments independent properties plan to add or upgrade in the next two years

While some rule-based chatbots are built for more straightforward tasks, an AI-powered chatbot is designed for intelligent and complex tasks

The ultimate objective of rate shopping is to achieve maximum revenue, grow ADR and occupancy and capture optimal business mix

Instagram has changed significantly. Here’s a breakdown of the different features and how they can be used in your hotel marketing strategy

Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking

Continuing our video series, today in video 2 we look at how hoteliers can make their hotel website more engaging and sticky

This is video 1 of a 3 video series about hotel direct booking. In this video we focus on how your marketing and distribution could make you more attractive

You must use what you know about your hotel guest segments to craft personalized touchpoints throughout the guest journey to deliver impactful experiences

Success in eCommerce is about more than visibility. It’s also about providing a frictionless booking experience – guest expectations are higher than ever