channels

Is it possible to achieve the revenue precision of Occupancy Based Pricing with the operational agility of Per Day Pricing?

Here is the round up of Hotel Success Stories from our Expert Partners during December 2025 and January 2026. You can either scroll through or click on the company name […]

While traditional website traffic may be down, hotels can ensure visibility and direct bookings by going back to the basics: storytelling

The problem with hotel distribution today is that most hoteliers are optimising distribution based on accounting numbers, not economic reality

Pressure testing your revenue strategy is not about tearing everything apart. It is about identifying weak assumptions and hidden risks early

Rather than treating alignment as a theoretical goal, Q1 is the time to evaluate how revenue and marketing actually work together

As traveler behavior evolves and the planning journey becomes longer and more complex, it’s clear that ROAS no longer tells the full story

The next phase of competitive advantage for hotels will be defined by profitability, channel intelligence, and a guided approach to direct bookings

To drive direct booking and maximize revenue, hotels must clearly communicate their value proposition while aligning marketing efforts across all channels

The trick isn’t choosing one over the other, it is knowing how to balance all three. When comparing OTAs, direct bookings, and GDS, the difference is clear