We look how Maslow’s Hierarchy of Needs helps us understand what is important in these times when considering Asian traveller buying motives
COVID-19 swept through Asia first. Chinese health officials first reported the outbreak to the World Health Organization (WHO) on Dec. 31, 2019, and the rapid spread of the virus prompted […]
Independent hotels in Asia far outnumber chain hotels but lag sorely behind when it comes to booking numbers. Still, alternative solutions serving these smaller hotels are rising.
Home sharing is a great way to experience Taiwan. During my two trips last year to Kinmen, the Taiwan-governed archipelago off the coast of China’s Fujian Province, I stayed in […]
More Chinese are traveling, and the more affluent travelers are taking it a step further by booking trips on mobile more frequently. This class of Chinese traveler is not only […]
Travel companies with different distribution business models – online travel agencies, international hotel wholesalers and indigenous B2B hotel intermediaries etc. – are increasingly counting on the lower tier cities in […]