Future of Travel Distribution: Customization Through Tech
The travel industry has continuously addressed the challenges of distribution with innovation, tech and consumer data and with those tools, its methods are becoming more efficient, though consumer behaviors are […]
Smart Hoteliers Guide to Digital Marketing Budget Planning
The 2017 Hospitality Industry outlook demands increase in direct bookings. The hotel digital technology and marketing budget: the roadmap that guides your property’s digital strategy throughout the year, puts your […]
Demand growth lags for luxury hotels in Q2
The largest U.S. hotel companies’ luxury brands are lagging behind their lower-end siblings this year when it comes to room-demand growth, lending credence to the theory that the U.S. lodging […]
Hotel Website Design and Usability: Top 10 Mistakes
Hotel website design, like any kind of design, is subjective. Nothing is more painful than a website design “discussion” where stakeholders talk for hours about colors, content and photos. For every […]
50 Questions for the Hotel Revenue Manager of 2027
Since 2004, the Hotel Revenue Management function has exploded into a mainstream profession. In just over a decade, however, the “honeymoon” phase with Hotel Revenue Management has ended. As channel management […]
Hotel-Specific Use of Predictive Analytics is Most Targeted Effort
First, let’s clarify what predictive analytics is. When people think of predictive analytics they often think of historical forecasting – ERP systems. Demand forecasting has been around for many years […]
Hotel Markets Balancing as Demand and Supply Rates Converge
The magnitude of change in the major industry indicators is not pleasing U.S. hotel owners and operators. New development activity continues to accelerate, while growth in average daily room rates (ADR) […]
Harnessing Post-Stay Feedback and Reviews from Mobile Users
Mobile devices make instant gratification possible and travelers can immediately snap a photo on their cell phone during a trip and email it to family or upload it to Facebook. […]
How travel can benefit from Facebook developments
Last week I was invited to a private roundtable with Mark Zuckerberg at Rome’s Town Hall event where I learnt a great deal about how Facebook can help businesses in […]
The need for speed – on booking engines and beyond
NB: This is an article from TripTease In this blog series, we’ll take a look at what makes a sterling price comparison widget – and what you can do to get […]
