Mobile and growth are durable trends in travel content consumption
The UK saw a 44% rise in the amount of time people spent consuming digital travel content to 2.4 billion minutes this year. Figures for the US, UK and Canadian markets […]
How to optimise the upsell of branded airline fares
Price may be important for consumers but that doesn’t mean they always choose the lowest fare. Airlines that offer fare families, or branded fares, are experiencing a wide range of […]
How Airbnb reckons it can change the traveller experience
There has been a great deal of discussion around what the launch of Trips means for Airbnb… and for travel more broadly (if anything). Commentary has come from all quarters, […]
Understanding realities of dropping air ticket prices and surging capacity
The year 2016 was another banner year for air travelers. Ticket prices continued a three year decline and capacity continued to expand, meaning travelers today have an overwhelming number of […]
What a Ride: A Day in the Life of Hotel Rate Codes
Do you really know what your hotel’s rate code has to go through to reach its end destination? Unless you specialize in distribution, most of us only know what happens […]
Technology helps you understand your customers, not just acquire them
For most people, gone are the days when you popped into your local travel agent on the high street to book a romantic honeymoon to Venice or a family holiday […]
Are we in the hotel industry ready for 2017?
As 2016 draws to a close, now is the perfect time to take stock of what we have experienced and learnt over the year as an industry. Every new year […]
The Hotel Distribution Technology Chart: 2017
It’s been over a year since we published the original Hotel Distribution Technology Chart, and a lot has changed in the hotel tech industry since then. Many have written to […]
Where the OTAs are Going Next: The Evolution of Voice Search for Hotels
At the recent Skift Global Forum 2016, the major OTAs discussed the future of online travel. Most of them are pretty convinced that the current era of automation is coming […]
How can travel brands avoid own goals with better web user experience
It used to be relatively straightforward to predict annual online spending habits in the travel industry. January and July would form two travel “peaks”, with spending rising as holidaymakers book […]
