Hotel No-Shows: What Is It and Key Reduction Strategies

Let’s face it, no-shows are a real headache for the hospitality industry. Now let’s figure out how to deal with these pesky no-shows

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Making a Case for Investing in Your Hotel Reservation Sales Team

Independent hotels often face unique challenges. Chief among them is distribution. Without the brand recognition and resources of larger chains, independent hotels must find creative and effective ways to not […]

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Attribute Based Pricing: Hotel Service Unbundling Trends

Also known as attribute-based pricing, this shift allows guests to customize their stay by selecting only the necessary services, enhancing their experience

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two hotel guests smiling reflecting the importance to hotels of improving the hotel guest experience

How to Improve Customer Experience in Hotels

Customer experience in a hotel is like weaving a story from the moment a guest first discovers you online to long after they’ve checked out

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hand on computer mouse overlayed with a dollar image reflecting importance for hotels of using paid search to build awareness

Branded Hotel Opening: How to Build Awareness with Paid Search

By leveraging Paid Search prospecting strategies, hotels can target potential guests based on their interests in the destination, attractions, and Features

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mirai article image about metasearch funnel the free booking links funnel and data sources

Metasearch Funnel in Detail: Free Booking Links and Data Sources

There is no information on how the free booking links “auctions” work, but there is a Google algorithm that decides the ranking of the “ads”

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The Secret to Boosting Your OTA Revenue: Description Optimization!

By optimizing descriptions, you increase the chances your hotel will appear in the top search results, driving more bookings and maximizing your OTA revenue

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16 Wedding Venue Marketing Tips to Increase Bookings

It is no surprise that weddings are some of the most profitable events. Because of this, many venues have a separate marketing strategy to drive bookings

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6 Essential Tips to Boost Your Google & Tripadvisor Reviews

By focusing on guest satisfaction and simplifying the review process you can enhance your online reputation and attract more bookings

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The Case for Upselling: A Strategic Approach to Enhanced Profitability

By integrating upselling strategies, hotels can offer personalized recommendations that delight guests and encourage them to experience more

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