pricing
Why Raising Prices in High-Demand Periods Isn’t Exploitation
By understanding and implementing demand based prices, you can create a business model that meets market needs and enhances guest satisfaction
What is Hotel Room Type Mapping and the Benefits?
Accurate room type mapping at your hotel enhances your revenue management strategy, enabling clear, strategic control over visibility and pricing
Strategies for Selling Out During Shoulder Season
These shoulder season strategies are all about being precise in your targeting and innovative in your offerings. These tactics do more than just fill rooms
How To Increase Your ADR – Part 3 (Take A Walk)
Whilst ADR gains can be made by channel shift or dynamic pricing strategies, you can also make an immediate impact by simply reviewing your product offering
Hotel Pricing for Buyouts: How to Maximize Revenue with Groups
When a single group books the entire property, hotels secure guaranteed revenue, eliminating concerns about vacancy rates and providing predictable income
7 Taboo Topics in Commercial Strategy
Discussing these taboo topics in commercial strategy is crucial. Open conversations about revenue management challenges can break down barriers
Rate Wars: When Hotels Engage in ‘Price Espionage’
By embracing both new school tactics and old school wisdom, hoteliers can stay ahead in this ever-competitive landscape and win the rate wars
The Travel Rate Debate: Selecting Dynamic vs. Fixed Hotel Pricing
With varying approaches to dynamic pricing in the marketplace, buyers cannot always be certain that dynamic rates outperform static rates
Hotel Loyalty Member Rates: Should They Stay or Should They Go?
Capturing direct bookings with member rates is only a win if your discounting strategy can be managed in a way that doesn’t leave money on the table
Creative Strategies for Hotel Revenue Teams to Close 2024 Strong
By augmenting your hotel revenue strategies, you can deploy strategic tactics that attract the right guests and will boost both revenue and profitability