pricing

Hoteliers can strategically use rate types to optimize revenue and occupancy levels, while guests choose the rate type that suits their plans and budget

Hotel operators should diversify their strategies rather than fixating on an elusive and overly simplified metric like price sensitivity

We explore creative and effective strategies that go beyond discounts to drive revenue growth while maintaining healthy profit levels

Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings

Experiential hotels typically run occupancies over 90%. So there is little optimization from volume. Where do we find levers to drive Revenue and Profit?

Knowing the needs and wants of your audience will help you to build the right gift voucher offerings and price points for your target guests

The principle that “all revenue is created locally” is a compelling rationale for leaning towards decentralization for hotel revenue-generating functions

While AI and natural language models like ChatGPT are still in their early stages, it’s already worth exploring the benefits they offer

How do you balance the expectations of guests – and what they’re willing to pay – with effective sustainability practices that work towards real change?

Far more than just a room booking, a hotel package aims to provide a holistic experience, often at a discounted rate compared to each element separately