otas

Hotels must strike a balance between OTA and direct bookings, and here are some steps that will help you to start converting OTA guests into direct

Online platforms can help address the imbalance, empowering independent hotels to improve their competitiveness. There are three key areas to consider:

Understanding and effectively managing Customer Acquisition Cost (CAC) is critical to profit-oriented Revenue Management

Prioritizing profitable bookings along with maximizing occupancy and driving revenue from direct bookings offers the greatest cost-cutting benefits

From price parity clauses to the fact that OTAs hoard user data, the hotel industry has long been crying out for measures to restore balance

Because direct bookings with a free booking link come at no cost, hoteliers also save on paying commissions for bookings previously received through an OTA

We focus on the specifics, best practices and other aspects of and about Expedia and give you a brief guide to set yourself up in the best possible way

Let us delve into some tips to help you dash over the speed-breakers in your revenue maximizing journey and build the right rate parity strategy

A well-rounded approach combining strengths of direct bookings and OTAs will help hoteliers maximize their revenue potential and enhance guest experience

Working with OTAs can enhance your revenue management and distribution channel strategies, but there are also some downsides