otas

Travelers Are Checking In To Spontaneous Trips In 2021

Travelers hungry for hotels are ready to commit to spontaneity, with 29% claiming they’d drop it all and leave the same day if given the opportunity

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Who’s Really Winning The Battle Between OTA and Direct Booking?

Saying upfront that OTA is better than direct booking or vice versa isn’t valid. So, let us look at the similarities and the differences between both.

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suitcases as hotels anticipate guests returning in 2021

8 Top Travel Trends Hotels Must Act on to Capture Demand in 2021

If optimism turns into reality, hotels could see the first signs of leisure guests to capture, followed later in the year 2022 by business travelers

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13 Insanely Useful Ways to Improve Your Hotel’s OTA Bookings

Just like you should not depend on only a selected OTAs for bookings, you should not also depend only on OTAs to get your bookings

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How to Choose the Best Payment Processor for Your Direct Channel

The entry into force of PSD2, means it is time to think about implementing a good payment processor or PSP and integrate it into your booking engine

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ABNB IPO: Why Airbnb Could Overtake Booking.com

Airbnb could grow into the most important, if not the biggest travel company, meaning Airbnb’s stock could be undervalued relative its potential

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How to Use Hotel Metasearch to Increase Direct Bookings

Hotel metasearch represents a huge opportunity to increase your profitability. But how do you make sure it’s successful for your hotel?

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If the Meerkats were fined £18m, what about the OTAs?

The competition watchdog, the CMA, fined Comparethemarket.com (home of those TV meerkats) £17.9 million last week. What heinous offence had Sergei and his cuddly friends committed to warrant such a hefty financial […]

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Metasearch Advertising Just Got a Lot More Complicated

Search for your hotel in Google’s metasearch engine. Seeing more ads from OTAs or more from metasearch engines? Can you tell the difference?

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How Revenue Managers Can Become Indispensable

How Revenue Managers Can Become Indispensable

Dori puts forward his views on why it’s even more important in the current climate that Revenue Managers must make themselves indispensable

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