online
Your Emails Are Failing Your Hotel Guests. Here’s What Needs To Happen
There are three main reasons why hotels may have high unsubscribe rate and it all comes down to one main point: Your emails are not relevant to guest needs
Hotel Bookings – What is the Guest’s Decision Making Process?
It is vital that your hotel understands who their consumers are and what their decision-making process entails when making their bookings

Mirai Incorporates The “Flight + Hotel” Technology From Onlinetravel
At mirai we incorporate flight+hotel sales into our BI technology as an additional section so you can include or exclude these types of sales from reports

How a Detailed Hotel Marketing Audit Helps Determine Budget
Before you decide on marketing expenses for 2022, take a step back and see where you sit today in the online marketplace
Google Hotel Ads, The OTA Disrupter Your Hotel Needs Now
They have pushed the visibility of Google Hotel Ads into the knowledge panel, into the SERP and as the ultimate call to action in Google hotel search

European Travel Unstable Due to Delta – Some Thriving & Others Collapsing
The travel industry has been affected both by fear of contagion of the Delta Variant, but also reintroduction of travel restrictions by European countries
Meta Vs Search PPC – Why You Need to be Doing Both
You need to be seen everywhere and by doing both Meta PPC and Search PPC you’ll own more of the search engine results page (SERP)
10 Top Tips for Improving Your Tripadvisor Ranking
As many guests are booking directly on Tripadvisor, your hotel needs to do everything in its power to rank higher and stand out from your competition
Instagram Marketing for Hotels: The Ultimate Guide
Over the last decade, Instagram has changed the face of online marketing. NB: This is an article from Cvent Appealing to travellers, adventurers, and explorers, Instagram has become a go-to […]
Retargeting Strategies in a Cookieless World
Is retargeting a big part of your online marketing strategy? You’re not alone. NB: This is an article from Sojern Retargeting is a cornerstone to digital marketing for travel marketers […]