Hotels

When a data provider transitions from being a neutral resource to a competitor, the fundamental trust underpinning the partnership erodes

Offering refundable rates as standard is not normal. At least, it shouldn’t be. Flexible rates have value, but they shouldn’t be the default

Increase room ADR, sell more hotel rooms direct, increase you market share, reduce channel spend on OTA’s…sound familiar?

For hotels that cater to groups, meetings, and events, thoughtfully crafted year-end thank-you emails can leave a positive lasting impression

Booking is introducing significant updates to its review scoring system, and this change marks a watershed moment for hotels

The guest experience begins from the moment they first engage with your hotel (even before booking) to the moment they check out

Loyalty programs build emotional connections with guests, transforming casual visitors into devoted brand advocates

Leveraging high season reviews can keep your property top-of-mind and thriving even during quieter months. Here’s how and why it matters

Are you still overly reliant on OTAs like Booking.com, whose high costs and unpredictable policies might be eating into your bottom line?

Javier talks about the recent European Commission DMA compliance workshop, Booking’s response and Google’s trial search changes