guest experience

Google has dived into its search data further to expand their micro moments into stages of travel – Dreaming, Planning, Booking, Sharing and Experiencing

To truly harness the transformative potential of an omnichannel service within the hotel industry, we must first delve into the differences

When guests leave reviews, responding promptly can lead to a quicker resolution for dissatisfied guests or solidify guest loyalty for satisfied travelers

Many hoteliers believe fake reviews are a serious problem, so much so that some have become dubious about the reliability of online review sites

At the end of the day, technology needs to complement and elevate the guest experience rather than just being flashy

Many luxury hotel GMs believe that ‘digital’ is contrary to the brand image of their premium product in the mind of their affluent guests

You must use what you know about your hotel guest segments to craft personalized touchpoints throughout the guest journey to deliver impactful experiences

Hotels need to double down on improving experiences at the individual guest level and at the systemic level to boost outcomes at scale

This is a shining example of how the power of technology and human interaction can create a memorable experiences. Sadly, this is the exception.

As consumers, we increasingly experience personalisation everyday from all kinds of brands we interact with – Spotify and Netflix, for example