financials

Why GOPPAR Provides a Much More Complete Picture

A focus on gross operating profit per available room, or GOPPAR, is the key performance indicator that delivers and why RevPAR just does not always cut it

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To Rebuild Hotel Profits Begin With Guest Personalization and Smart Data

Hoteliers must ensure they adopt a smart data strategy that is seamlessly able to provide actionable insight from the moment a guest books and arrives

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Comparing Cost Models in Metasearch: CPC vs CPA

Within each metasearch program, cost models can individually become more complicated. For simplicity’s sake, we will focus on CPC and CPA

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How Much Are You Paying in OTA Commission and How to Reduce it?

Before you embark on a mission to reduce your OTA spend, calculate what your OTA commissions are. Assess for the value, not just volume, of bookings

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How to Evaluate Your Property’s Performance: From RevPar to CPOR and Beyond

The aim is to describe the main KPIs typically adopted by a hotel to support their business analysis, ranging from RevPAR, RevPAC, CPOR to NPS and beyond

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Why the Future Must Include a GOPPAR Index

What would things look like if a number three or four REVPAR index brand delivered a number one or two GOPPAR performance?

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A Cautionary Tale for Hotels: Restaurant Supplies and Labor Costs Rising

Supplies and labor costs are rising in the restaurant segment; it’s a similar story for hotels. Are prospective customers willing to pay higher rates?

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Modern Hotel Financial Statement Features (Part 1)

We should produce enhanced financial statements with just a little more detail added that will greatly assist you in effectively managing your hotel

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The Top 10 Forecasting Secrets

Forecasting is important because we need a current plan to help us execute our financial strategy. Without a map any road will take you where you want to go

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Spending on Revenue Management Strategy with no Clear Idea of Return?

A revenue management strategy should be at the core of a lucrative independent hotel business plan, allowing hoteliers to optimize availability and pricing

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