Over the next months your aim is to retain the few clients you have. Every effort should be made to prevent cancellations and encourage direct booking
What if we could look at profitability buy segment and roll that up to to see revenues and the associated financial costs by market segment?
Getting the right rate strategy is crucial and flexibility will be needed for a while. Perhaps the days of non-refundable or advance payable rates are over
Revenue management is playing a central role in strengthening a hotel’s cash flow and financial position by driving top-line and cash position of the asset
The hotel industry is still feeling and reeling from the pandemic sting, though vaccines could be the antidote to spur devitalized demand