Expert Insights
Beat “Comparisonitis” as a Revenue Leader
We love talking about how we’re different, but when it comes to setting prices, many revenue teams still fall into a trap I call Comparisonitis
How Emotional Intelligence in RM Drives Profitability
We look at how mastering Emotional Intelligence in the realm of Revenue Management is your hidden arsenal for increasing profit margins
Room Categories: Descriptions, Photos, and Pricing That Sell
Managing room categories is one of the most challenging aspects of hotel revenue management. It’s especially important for small independent properties
Why Raising Prices in High-Demand Periods Isn’t Exploitation
By understanding and implementing demand based prices, you can create a business model that meets market needs and enhances guest satisfaction
What Questions to Consider Before Investing in an RMS
In this interview we discuss what hoteliers should consider before investing in a Revenue Management System (RMS)
9 Tips to Structure your Pre-Arrival Communication
Pre-arrival communication is all about creating a positive first impression and setting the stage for a memorable experience
Maximizing Share of Voice and Prioritizing Direct Bookings
An independent boutique hotel in New York wanted to increase its direct bookings and compete against major chains and third-party OTAs
How Hoteliers Can Outperform OTAs Without Outspending Them
Here’s how you can take advantage of the Black Friday travel surge and outperform the OTAs without needing to spend like them
Revenue Management Essentials for Independent Hotels
We answer the most important questions owners and operators of independent properties have about revenue management
How to Effectively Use Email Marketing in Hospitality in 2025
Email marketing for hotels has changed. Let’s dive into the different changes for email marketing today and how hotels can build an effective strategy