Expert Insights

Connecting the Dots Rates, Reviews, Reputation and Demand Hotellistat Discussion YouTube Thumbnail

Connecting the Dots: Rates, Reviews, Reputation and Demand

We look at the data, the potential value, and examples of correlations and cause-effect relationships that could benefit hoteliers

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person with a magnifying glass following footprints reflecting the need for hotels to really understand who their competitors are and how to price against them

Hotel Revenue Trends of 2023-2024 With Practical Examples

The revenue trend insights presented here offer a glimpse into the key drivers that are shaping the hotel industry’s financial landscape

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Hotel Sector Health Still Strong Will This Continue or Melt Away SSP Coffee Time Chat YouTube Thumbnail

Hotel Sector Health Still Strong: Will This Continue or Melt Away?

His track record speaks for itself and, keeping his fingers closely on the pulse, he is well placed to assess the health of the hotel sector

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two angry tortoises reflecting tension in the relationship between a hotel and ota

Mastering the Art of OTA Relationships: Practices for Revenue Growth

We dive into best practices to help build strong partnerships with OTAs while driving revenue growth. From hidden secrets to practical tips!

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two receptionists at hotel front office with one guest checking in and another on the phone illustrating the potential impact on hotel revenue of early check in and late check out

Is an Overbooking Strategy Right for Your Property?

While for some hoteliers it’s best to avoid overbooking altogether, for others, a good strategy can increase revenue and improve occupancy

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SWOT Analysis of the Revenue Manager and RMS Technology berner+becker video discussion YouTube Thumbnail

SWOT Analysis of the Revenue Manager and RMS Technology

We look at the various strengths and weaknesses of a Revenue Manager and the strengths and weaknesses of a Revenue Management System (RMS)

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email icon an a mobile phone reflecting email deliverability and the impact of the new sending requirements

Email Deliverability: Impact of Apple Link Tracking Protection

Stripping these email URL tracking parameters will make it harder to accurately attribute website visits or conversions back to specific campaigns

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steps going up reflecting the tactics to implementing data based pricing strategies

How to Elevate Hotel Revenue and Occupancy with Dynamic Pricing

When it comes to maximizing revenue and occupancy rates, dynamic pricing strategies have taken a quantum leap forward

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Hotel Marketing: Understanding Attribution Models in Google Ads

We delve into the different attribution models available in Google Ads and offer valuable insights on what hoteliers should be cautious of

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people looking at a dashboard on a tablet possibly reviewing their hotel pricing and distribution strategy

Revenue Management vs. Price Optimization: What is the Difference?

We demystify the differences between Revenue Management and Price Optimization and provide actionable insider tips to boost hotel earnings

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