Expert Insights

keyboard with a red thumb pointing down reflecting the impact of ai as it drives guests away from hotel website and into conversation apps

Sentiment Snapshot: How Much Does a Bad Review Really Cost?

Considering both pricing and review scores, a Hotel can enhance its value proposition. Aiming for better reviews to while maintain competitive pricing

Read more

man standing by a board with graphs and charts reflecting the vast scope of revenue management beyond pricing

The Revenue Metrics That Matter …. and Ones You Can Ignore

Some revenue metrics are critical for your revenue strategy, while others are simply distractions hidden in fancy charts and graphs

Read more

graphs in cogwheels reflecting 5 not so obvious ways to use hotel guest data to make decisions - bookboost article image

5 Not-So-Obvious Ways to Make Decisions with Hotel Guest Data

Guest data is an untapped resource that can help you make the right decisions and create strategies that set your hotel apart from the competition

Read more

man thinking reflecting the fact that seo is still misunderstood despite being one of the most powerful growth channels for the hotel industry

Why Your Pricing and Upselling Strategy Needs a Rethink

Pricing alone isn’t the only revenue booster, upselling is an underutilized goldmine. There are multiple touchpoints where upsell offers can be introduced

Read more

bucket with lots of water pouring out the bottom and smaller amount fo water going in to the top illustrating how hotels need creative ways to increase revenue without sacrificing profit

Creative Ways to Drive Revenue without Sacrificing Profit

The best way to increase revenue without sacrificing profit is to focus on value-driven strategies and create new revenue streams

Read more

AI Agents for Hotels Revolutionizing the Hospitality Sector chatlyn article

AI Agents: Revolutionizing the Hotel Sector

Welcome to the future of the hotel industry, powered by AI agents. We look at what these tools are, how they work, and why they are a game-changer

Read more

facebook thumbs up reflecting value to hotels of facebook advertising

8 Simple Steps for Hotels to Run a Successful Facebook Ad

Facebook ads are one of the best forms of Awareness advertising through Paid Media. We walk you through how to create and launch a Facebook ad

Read more

ai generated human profile with data lines running into it's head reflecting how agentic ai works to the benefit of a hotel

AI in Luxury Hospitality (Part 2): Recommendations for Integration

Instead of using AI indiscriminately, luxury hotels should specifically identify areas where it can truly make a difference. The first step is to analyze

Read more

2 guests at a hotel front desk illustrating the importance of understanding guest expectations in 2025 and how to engage with travellers

Guest Expectations in 2025 and How to Engage Travellers

As time passes and technology evolves, we enter a new era of guest expectations. It’s not enough to just meet their needs, the challenge is to exceed them

Read more

painted eggs signalling easter and recent data showing hotel demand is resilient but travellers book later and stay longer

Hatching a Plan for Easter to Increase Bookings and Revenue

Easter provides a fantastic opportunity for hotels to increase bookings and revenue. Start planning now, and make it a truly egg-ceptional success

Read more