Expert Insights

As travel demand evolves, hotels are having to reimagine their revenue strategies more thoughtfully, sparking creative strategies that engage

Top hotels are leveraging the revenue managers’ unique visibility across pricing, demand, guest behavior to shape broader commercial decisions

The hesitation around raising rates usually comes from one of two places: fear of slowing down demand, or pressure to “follow the compset”

Resort fees were once a smart financial strategy. Today, their value has significantly diminished but not disappeared entirely

Fragmented hotel data management can cost millions in lost revenue each year by providing information without context, and low-accuracy data

Hotels must rethink their approach by blending dynamic pricing with a more holistic, demand-centered mindset. This means:

For hotel general managers and revenue leaders, TFG’s journey highlights a critical truth: automation doesn’t replace expertise, it amplifies it

In order to attract more guests, you need to understand the reasons behind the travel boom, who the travellers are and what they’re looking for

Pre-arrival communication is all about setting the right expectations, but are you delivering what you promise?

AI tools like chatgpt rely heavily on the content they find on your website – so it needs to be both informative and clearly structured