Expert Insights

A holistic marketing approach involves a 360-degree view of all hotel marketing operations to identify improvement areas and growth opportunities

Dynamic revenue optimization is the practice of adjusting prices in real-time based on demand, market trends, and various other factors

Should revenue managers interact heavily with an AI RMS or trust automation? What is the impact of overrides on revenue?

Here are 7 design trends for 2024 that will give your website a boost and make it more attractive to Internet users

There’s no questioning the popularity and power of TripAdvisor. Attracting 400M+ unique visitors each month, it is one of the most popular destinations

The introduction of AI based systems marked a significant turning point in Revenue Management with algorithms, big data analysis and real-time processing

Marc is perfectly placed to talk about the focus on sustainability, it’s impact on hotel engineering teams and their value to implementing effective practices

Clever hoteliers invest in technology whilst mentoring their valuable team members to allow them to grow and expand their revenue knowledge

In revenue management, the search for optimal pricing strategies is perpetual. Traditional supervised learning models have limitations, especially when historical data is sparse

There are many benefits of implementing a data-based revenue management practice at a property, especially for the owners/operators