digital

6 Social Media Trends Hoteliers Must Leverage in 2025

Here’s what’s making waves in social media and how you can use these trends to elevate your hotel’s online presence

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dog laying on magazine reflecting importance of marketing your pet friendly hotel

Strategies For Marketing Your Pet Friendly Hotel

So how can hotels ensure travelers know they are pet friendly and set themselves apart? Here is a guide to help you position your hotel

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How Email Personalization Drives Hotel Sales

Your emails need to be thoughtful, targeted, and personal. Here are top tips to make your hotel sales emails more engaging through personalization

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mobile phone with nuerous messaging icons including whatsapp a powerful tool for hotel marketing

Hotel WhatsApp Marketing: How to Transform Guest Engagement

We’ll show you why WhatsApp Marketing is a game-changer for your hotel and share proven tactics to ensure your messages truly resonate

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How To Optimize Your Hotel For AI Search Like ChatGPT

Don’t ignore generative AI searches. By proactively optimizing your hotel website, you increase the likelihood of ranking well with potential guests

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What Perplexity AI Means for High-Consideration Hotel Bookings

Perplexity uses AI to answer user queries, offering intelligent, contextual responses. It is part of a movement towards more intuitive user experiences

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The Best Facebook Ads For Hotels

We’ve outlined common objectives for hotel Facebook ad formats that you may be considering and how these can help your campaigns succeed

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digital marketing phrases with SEO front and centre illustrating the changing tides of seo

The Hotel SEO Scam: Myths, Rip-Offs, and What Moves the Needle

Here’s the uncomfortable truth: most hotels are shelling out big bucks for SEO services that focus on low-impact strategies

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people celebrating a holiday with fireworks and champagne maybe as a result of a hotel holiday marketing campaign used to boost bookings

10 Ready-to-Use Holiday Campaigns to Boost Bookings

With these 10 ready-to-use holiday campaigns, you can turn special occasions into opportunities to delight your guests and maximise bookings

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email icon an a mobile phone reflecting the fact email marketing still drives business outcomes when aligned with and guided by revenue strategy

Hotel Email Marketing: Tips, Ideas and High Converting Strategies

Some may call it “old-fashioned,” but hospitality email marketing is a robust strategy that consistently drives bookings, revenue, and loyalty

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