There are a lot of moving parts to juggle when running hotel. From property maintenance to managing staff to ensuring guest satisfaction, it’s easy to spend all your time attending […]

What does it mean to be a data-driven marketer? It means using information to make your hotel email marketing campaigns stand out from competitors’ and really hit home with recipients. […]

A new study from Kalibri Labs shows that the collective effort of hotel companies to sway people to book direct is working. The study, “Book Direct Campaigns: The Cost & […]

  Consternation over the relationship between online travel agencies and hotels has garnered a lot of ink in industry articles over the past several years—that’s understandable. However, one very viable […]

With around 300 million registered users, Ctrip has accumulated a high volume of big data and consumer insights that can be used for consulting and directing services for marketing global […]

From new technology frontiers to walking your way to wellness and big bucket list expeditions, here are the biggest travel trends for 2018 #1: New Tech Frontiers Immersive experiences will […]

Ahead of his speaking at WIT, Oliver Heckmann, Vice President, Engineering for Travel and Shopping, Google, shares what’s top of his mind on how new technology such machine learning/AI and […]

In today’s ultra-competitive hotel environment, every dollar counts. With rising costs associated with acquiring new guests through third-party platforms, hotels are rightly considering their most effective booking channels and looking […]

Following our last article about 6 Reasons why you should implement Chatbots for your Hotel, you’ve got to know what it takes to build one. However, if you’ve managed to […]

Providing your guests with a comfortable place to stay and with an opportunity to get away from it all is one of your most important responsibilities as a hotel operator […]