In just two years, nearly half of all e-commerce transactions are likely to occur on mobile phones. Following serious investment from brands, mobile has moved from a pre-purchase tool to a place where users are […]

Everyone who has shopped online has experienced this once. Remember searching the internet for a new coffee maker and instead filling your cart with “essentials” like fancy chocolates? Then, you […]

The hospitality industry has long used typical information sources to create as accurate a demand forecast as possible. However, with more sophisticated technology and software now available hotels would do […]

As well-known as it is today, Airbnb had quaint beginnings. Unable to afford the rent for their San Francisco loft, founders Brian Chesky and Joe Gebbia turned their living room […]

In the hotel industry, there’s a longstanding tradition of leaders making decisions based on gut instinct. Whether it’s a general manager who’s been in the business for decades or a […]

Travellers who use Airbnb tend to be motivated by the service’s practical benefits (low cost, convenient location, and household amenities), and usually rent entire homes rather than sharing the accommodation […]

When optimizing our hotel metasearch campaigns, many of us get caught up in the day-to-day of bid changes, statistical analysis, and UI experiments as the main ways we affect the […]

One of the most challenging and important aspects in revenue management is providing the right price for the right customer at the right time. It can be a struggle to […]

WeChat has become a marketers’ best friend when it comes to conducting a social network campaign in China, in this article we will first have a look at WeChat’s main […]

The effects of the rise of holiday homes on the hospitality market have been highlighted by Knight Frank Middle East in its latest hospitality report: Dubai’s Holiday Home Market. The […]