From significant capital costs in construction or asset acquisition to ongoing operating costs, hotels come with a hefty price tag – just ask any hotel owner. In today’s competitive […]

Stronger international demand and the first positive month for domestic business travel in over a year propped up growth in April 2016 according to the U.S. Travel Association’s Travel Trends […]

Hotelsoft claims to be a next generation, cloud-based software and services company, providing revenue management tools for hotels. The company is based in the San Francisco Bay Area and has a […]

A B2B technology report from Informatica revealed that 25% of marketers don’t know their lead conversion rates, largely because they don’t have the right CRM strategy, which limits sales growth […]

Meaningful engagement or just communication? What does it takes to genuinely connect with travelers? With the rise of mobile and digital, consumers have higher and higher expectations for interacting with […]

Up to now, hotel groups’ loyalty programmes have been about encouraging repeat bookings with the offer of points and access to higher membership tiers – much like airline frequent flyer […]

In today’s world of innovative technology, it’s interesting to think about the automated outputs of our industry’s revenue management systems. In fact, a recent conversation around a colleague’s experience with […]

One of the major forces transforming hotel marketing today is technology. Software-as-a-Service (SaaS) solutions are presenting more choice than ever before to accommodation providers on how to market their property. […]

Globally, we spend more on travel related goods than in any other industry. This is supported by consistent growth in digital travel sales across the board in every region, and […]

It is seven times more expensive to acquire a new customer than it is to retain an existing one, and it is only getting more expensive. As more and more […]