Lackluster results for hotels in secondary Chinese cities
China’s hotels showed signs of recovery in occupancy rates in 2015,and demand for hotel accommodation will find support from tourism development in the next few years, Savills China reported […]
Using analytics to identify falling conversions
NB: This is a viewpoint by Tony Gray, senior director of North American Professional Services for Webtrends Every travel company wants to use data to make the right decisions […]
The Dangerous Hotel Revenue Manager
NB: This is an article by Robert Hernandez at Origin World Labs From time to time one of our clients asks me to sit in on a vendor presentation for […]
Increase Email Clickthrough Rates: Four Tips for Hotel Marketers
To increase direct bookings with email marketing, you first have to deliver engaging campaigns. Sometimes it’s hard to know what will work with your audience, so it’s a good […]
Length of website visit is key to securing direct bookings
You might not have made the connection between how long visitors spend on your hotel’s website and the number of direct bookings you receive. Here’s why you should pay attention […]
Why Airbnb isn’t a threat to hotels, yet!
Airbnb, the tech company that allows travelers to book rooms directly from homeowners, crossed the 2 million listings mark in 2015. And the company has sometimes touted itself as […]
Using Facebook Messenger to increase RevPar performance
Hotels have in general been slow at introducing new ways to connect and interact with their guests directly to their mobile, especially considering a vast majority of their clients are […]
Home sharing sites being abused, BHA chief tells MPs
Professional landlords operating outside UK regulations at an “industrial scale” are manipulating the so-called sharing economy and endangering the safety of the public, MPs have been told. The warning about […]
IDeaS Revenue Management Curriculum Now Free
MINNEAPOLIS – January 12, 2016 – IDeaS Revenue Solutions, the leading provider of revenue management software solutions and advisory services, today announced a free online program for all academic institutions […]
Consolidation, co-opetition and context
Driven by an increasingly fickle, demanding and connected customer the coming year will be one that sees the savviest and most strategic brands thrive. In 2016 – surprise, surprise – […]