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Nail Your Hotel Photography: No Couples In Bathrobes

Great photography doesn’t just happen; it’s a strategic part of your marketing that deserves time and thought

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3 Ways to Reward Guests for Booking Direct

You could offer enticing, direct booking only perks – like free parking, welcome drinks, early check-in, or even exclusive rate discounts

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Hotel Website Optimization Tips for Enhanced Mobile Bookings

A seamless mobile booking experience isn’t just convenient. It’s key to higher conversions, improved guest satisfaction and greater revenue

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From Jack of All Trades to Master of Hotel Direct Bookings

Hotels must focus on refining their strategy for direct bookings with specialized tools that align with the needs of today’s travelers

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Hotel Website Design & Usability Non-Negotiables

Your hotel website is a crucial pillar of your revenue and profitability and a dedicated website is always the best investment in securing future revenue

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Your Website Is Your Shop Window – Make It Count

A new website – or a website refresh – is a big project and there is a lot to unpack. Here we will cover website design core principles

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image of multiple icons reflecting the importance of omnichannel marketing to hotels

Omnichannel Marketing Strategies You Need and Guests Will Love

Omnichannel marketing goes beyond just being “present” on multiple platforms, it’s about creating a unified journey that drives more bookings

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Stop OTAs Holding You Hostage: Reclaim Direct Bookings and Profit

No matter how much I want to support the hotel or avoid fees, I’ll reluctantly revert to OTAs if the process is too confusing or the price is out of line

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snowdrops reflecting springtime and a key time for hotels to capture seasonal travelers and drive bookings through the direct channel

How to Capture Springtime Travelers on Your Direct Channel

Read on to discover actionable strategies to make the most of the spring travel boom and maximize your direct channel impact

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How Hoteliers Can Optimise Their Top Website Landing Page

By strategically refining website landing pages, hotels can drive more direct bookings, improve user experience and stand out in a competitive marketplace

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