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We catch up with Bill and Jacqueline a couple of weeks before they release their latest study into the gig economy and it’s relevance for the hotel sector

Apo defines decision intelligence; outlines how data is only valuable when organised, analysed and acted on; why forecasting is not a one snapshot task

Guest Stay Optimization (GSO). The entire guest journey isn’t just about their booking or even about their actual stay; there are many touchpoints

Hear how maintaining a strong online reputation can help hotels drive bookings, stand out from the competition online and maintain profitability

Do you hear people talk about moving potential guests through the funnel and wondering what they mean? Well this discussion might be of interest to you

Is it possible for non-branded properties, with smaller marketing budgets, to win the direct booking “war”? If so, how?

Is the PMS truly the “heart” of the tech stack? Or is it the CRS/RMS; we know those companies would claim that each is the true “heart” of any property

Wondering what Business Intelligence solutions are & how they can help optimize your revenue management strategy? Confused about all the high-tech buzzwords

As more hoteliers adopt revenue management systems, and implement demand-based pricing strategies, how can hoteliers ensure their hotel stays competitive

In the previous video we took a closer look at the lower funnel, in this third video we look into both the Middle and Upper Funnel