travel

small globe in a hand reflecting the changing face of travel and how hotels can win in the google travel ecosystem

Travel Tuesday Is Just Around the Corner – Are You Ready?

Search interest in “Travel Tuesday” has risen more than five-fold in just two years, even as “Cyber Monday” searches decline

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How Agentic AI Could Upend The Travel Industry

What does the travel industry need to know as it ponders going all in on agentic AI? How suited is Agentic AI to the unique dynamics of the travel sector?

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From Dream to Departure: What Drives Travelers to Book

When you dream about your next vacation, what transforms that daydream into action? What takes you from “That would be amazing” to “Let’s book now”?

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campervan on a beach reflecting the need for small hotels to take advantage of the current travel boom

How Small Hotels Can Thrive During a Travel Boom

In order to attract more guests, you need to understand the reasons behind the travel boom, who the travellers are and what they’re looking for

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stormy weather reflecting uncharted waters hotels need to navigate in this period of tariff turbulence

Tariff Turbulence: Navigating the Uncharted Waters of 2025

The current tariff war represents a major inflection point – and a test of strategic agility for commercial leaders, and specifically revenue managers

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How Independent Hotels Can Cater to Solo Travelers

Solo travelers reflect a desire for autonomy, connection and self-discovery. To meet their needs, hoteliers must understand what drives them

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AI Just Planned My Holiday. Is This The Future of Guest Bookings?

As AI becomes more integrated into the travel planning process, operators must rethink how they capture guest attention and secure bookings

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10 Types of Tourists You Could Attract to Your Hotel

In today’s evolving travel landscape, understanding diverse preferences of travellers is crucial for a hotel to attract and retain loyal guests

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How Travel Loyalty Programs Drive Real Business Results

Modern loyalty is about more than transactions. It’s about creating emotional connections and offering personalized rewards

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man in airport lounge with his luggage reflecting the potential of ancillary revenues for hotels and the opportunities for hotels

How Airlines Can Inspire Travelers With a Digital Shopping Cart

Travelers visit up to 277 web pages before booking a trip, 2.5 pages a day in the early phase of planning and up to 25 on the day of purchase

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