social media

Instagram a More Valuable Marketing Channel Than Facebook?

One of the most widely used social networks, Facebook, continues to lose popularity among American teenagers and young people. According to eMarketer, a company that specializes in marketing research, in […]

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9 Social Media Trends to Watch in 2019

When it comes to social media, the year ahead should be quite an interesting one for marketers. NB: This is an article from MDG Advertising On one hand, social media […]

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6 Latest Social Media Changes Affecting Hotels and Resorts

The holidays are here, and there are few busier seasons for those of us in the hospitality industry. NB: This is an article from Lodging Interactive We know you’re busy, […]

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5 Powerfully Effective Ways To Boost Engagement On Facebook

At the start of the year, Facebook switched up its news feed algorithm to give priority to content from users’ friends and family over posts from brands and businesses. Frustratingly […]

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Is Your Hotel Making These Seven Common Instagram Mistakes?

Instagram is one of the leading social channels and has the potential to bring revenue to your hotel; however, you could be making common mistakes that can block that potential. […]

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Latest Social Media Changes Affecting Hotels and Resorts

Even though each social media platform is unique in a number of ways, there are a lot of similarities they all share, too. NB: This is an article from Lodging […]

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Are You Putting Enough Effort Into Your B&B’s Instagram Account?

On the surface, Facebook and Instagram seem very similar. They are casual social media sites where friends connect with one another to stay informed and catch up on their daily […]

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Top Facebook, Google and YouTube Updates You Can’t Miss

In case you missed it, here are some key updates from the big guns – Google, Facebook and YouTube – and emerging trends that you should care about. Some of […]

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20 Ways Your Property Can Benefit From Using Social Media

Recent research showed that over three billion people across the globe are now using social networks – not just to chat to family and friends, but to engage with brands […]

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Costly Facebook Advertising Mistakes That Travel Brands Should Avoid

Advertisers are obsessed with Facebook and with good reason. The growth in ad dollars flowing into the platform is still accelerating reaching nearly $33 billion in 2018. NB: This is […]

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