social media

Your social media goals can be twofold: one group of posts to build and maintain brand awareness with another group targeted at inspired potential guests

In relation to bookings made in June, we can see 30% are for resorts or destination properties, 18% for rural properties and 24% for city/town properties

With hotels choosing to cease marketing when their doors closed, social media is a cost-effective way for hotels to re-establish their marketing funnel

Facebook Groups and Quora are your bridges to these conversations and connections, making them imperative for a well-rounded marketing strategy

As the travel industry reacts to COVID-19’s impact on tourism and hospitality, hotels’ focus must be on keeping lines of communication open with their guests. NB: This is an article […]

You’ve launched search and remarketing ads, updated your website, have a creative approach to social media engagement, and have conversion optimization in place to build your email list

Make organisation a priority during this downtime and audit your marketing assets. Salvage what you can from the current situation but push your team to create a robust comeback strategy plan

In a post-crisis world, many anticipate that the majority of your hotel’s business will com via drive markets. Reaching your drive market with appropriate messaging will be essential

Many companies have gone silent on social media. At the same time, there are some tourism brands not only leveraging social media to navigate through this pandemic, but also winning hearts

Wedding lead generation campaigns look just like normal Facebook wedding ads, however, rather than sending a user to your hotel’s website, the ad will populate a request for proposal form