rms

A lot of hotels see the bulk of their demand coming in a three-day window, with business booked in the day for the day now a more common occurrence

Often the uncoordinated and misaligned activities of sales, marketing, revenue management and general management resulted in missed opportunities

Revenue managers will need a new skill set, built on analytical thinking and cognitive flexibility, to maintain effectiveness of decision-making

Be aware of your competitors’ rates, but at the same time, believe in your pricing and have confidence in what you are selling

When projecting a point in time in the future and trying to anticipate demand, it can seem like making decisions based simply on experience or intuition

Once strategies are set, the system will execute these. You can return to the RMS either to apply new strategies or to check existing ones are delivering

These are some basic ways to get a feeling for Continuous Pricing concepts but only by embracing the four elements can you expect the best results

We know the need for digital transformation, but it is the human factor that will guarantee the implementation success of Revenue Management technologies

A hotelier may decide to choose a ‘cheaper’ RMS system because they think they are saving money but they are overlooking the fact performance is everything

How revenue managers can leverage automation through sophisticated revenue management tools to boost business during the ramp-up