rates

Hotels were able to improve their pricing competencies and guest satisfaction did not decrease after introducing dynamic pricing

Discover how to accurately calculate and analyze your hotel’s fixed and variable costs to make informed pricing decisions, and get our free Excel tool to simplify calculations

Hoteliers can strategically use rate types to optimize revenue and occupancy levels, while guests choose the rate type that suits their plans and budget

Why would you expect your discount-based loyalty program to increase your ADR? It’s counter intuitive and mathematically impossible

Strategic use of competitive hotel rates in revenue management is a powerful tool to drive revenue growth and foster business development

As travel becomes more expensive, hoteliers should put strategies into place for attracting price-sensitive guests. But this doesn’t mean slashing prices

Recognizing what ADR can and cannot tell you is essential for leveraging this metric effectively and supplementing it with other performance indicators

Sometimes your competition’s rates will be applicable, but moderation is key.  Do not let your competitors drive your rate strategy

The ultimate objective of rate shopping is to achieve maximum revenue, grow ADR and occupancy and capture optimal business mix

When dealing with rate parity issues, it is key to have an action plan in place to take greater control over your distribution success