rates

Hospitality may see radical sweeping changes with respect to rate parity with some countries already banning OTAs from using rate parity agreements

Rate integrity and staying ahead of competitors needs more than a well-crafted pricing strategy, it demands real-time visibility and smart benchmarking

We outline five proven data signals that clearly indicate when to confidently raise your rates. These aren’t theoretical concepts but practical indicators

We will guide you through the steps to mastering corporate rate shopping, staying competitive, and avoiding common mistakes along the way

Offering refundable rates as standard is not normal. At least, it shouldn’t be. Flexible rates have value, but they shouldn’t be the default

Traditional forecasting models no longer cut it. Relying on historical data hinders performance. Demand is constantly influenced by new factors

The week of Black Friday is one of the lowest in terms of prices due to applied discounts, although price drop is smaller than booking volume increase

Successful discount hotel rates management requires a delicate balance between attracting price-sensitive guests and maintaining profitable operations

In addition to aligning offers with guest behavior and preferences, some rate plans are designed to reward desired traveler behavior

We love talking about how we’re different, but when it comes to setting prices, many revenue teams still fall into a trap I call Comparisonitis