personalisation
How hospitality players can cater to each traveller tribe
The six traveller tribes we expect to emerge and rise in prominence by 2030, which were identified in our research, are not bothered about hospitality industry debates, like “direct bookings […]
Oracle Hospitality Report: Creating the Coveted Hotel Guest Experience
In today’s digital age, hoteliers are forfeiting opportunities – and potentially revenue – by failing to offer guests the individualized experiences they are increasingly demanding, according to the results of […]
There’s A Spotlight Shining On Hotel Tech Inefficiencies
We’ve all had this experience before, right? You’ve waited in line to check in to your hotel after a long flight, you finally get to the front desk, and the […]
Accor: Loyalty schemes facing up to a personalised future
It is a fact: consumers love loyalty schemes! Nevertheless, due to our society evolution, their expectations are changing for a personalised, flexible and digital approach. Let’s discover these new trends […]
