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dog with a magazine as if he was looking for a hotel to go on holiday

Is Your Hotel Barking up The Right Tree?

Now that we are in the midst of a pandemic and travel has pivoted towards more drive markets, the search for a pet friendly hotel is still just as high

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Understanding The Top Challenges Of Luxury Hotel Marketing

Understanding the key factors of a luxury hotel experience are important for hotel management and marketing teams. Value is not created by services alone

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Google ‘Passage Ranking’: Expected to Impact 7% of Search Queries

In the search giant’s pursuit to offer more relevant results to its users, Google announced that Passage Ranking is live for English queries in the U.S

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Cancellation Policies for Direct Bookings Versus Booking.com

Over the next months your aim is to retain the few clients you have. Every effort should be made to prevent cancellations and encourage direct booking

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How 2021 Travel is Shaping Up and a 2020 Look Back

By layering data pieces, we see a better picture of travel behavior. We share some of the changes we saw in 2020 and some trends we’re seeing as 2021 starts

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Why is Your ‘Book Direct’ Channel More Important Than Ever?

With domestic tourism on the rise, it’s arguably more important than ever for hotels to focus efforts on ensuring their book direct experience is seamless

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How to Set Up a Successful Hotel WhatsApp Strategy

Whatsapp marketing is a great opportunity to reinforce your brand and build long-lasting customer relationships. Test on a small scale to see if it works

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How Facebook & Instagram Inspire Travel

How is a travel marketer to choose which social platforms to advertise on? From TikTok, to SnapChat, to Pinterest, there is no shortage of options

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Top Tips for Marketing Your Hotel on Social Media in 2021

2021 is giving us the chance to improve our hotel online marketing. Here are some social media tips to increase getting signatures in your guestbook

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Hotel Marketing Mistakes Hoteliers Must Avoid In 2021

Only a few hotels have a well planned marketing strategy in place. Others end up making avoidable mistakes that cost them their reputation and business

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