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Spain and the Ukraine Crisis: How Travel Demand Changes

Demand for flights to Spain has decreased and is still unstable, but there is no renunciation of spring travel in favour of future dates

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How to Leverage the Power of Influencer Marketing for Your Hotel

To compete with OTAs, hotels need to leverage the power of social media and create an influencer marketing strategy

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Biggest Hotel Website Mistakes To Avoid In 2022

Despite your best intentions, you could be making mistakes with your hotel website that may cause you to lose potential bookings

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Step-by-Step: How to List Your Hotel on Booking.com

Before you sign up, there are a lot of elements you’ll need to consider to create a stand out hotel listing – from photography to amenities and pricing

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How To Be a Genius and Drive Up Hotel Visibility and Occupancy Rates

When Genius members look for a property that is a Genius partner, that property will stand out, increasing the chances of the property getting booked

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Hotel Revenue Management & Google Analytics: 3 Must Track KPIs

How many revenue managers use Google Analytics data as a tool to help make the right decisions and what Google Analytics data and KPIs can they work with?

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Why No-Code Website Design Is The Future

When you choose to use a no-code platform to build your website, you are, indeed, building with code without having to do any actual coding

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Future Proof Your Hotel Marketing Analytics

If you aren’t prepared for the “cookieless world” then call a lifeguard ASAP!  One wave that nobody is talking about is Google Analytics 4 or “GA4”

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Smart Content and Personalising the Guest Journey

Using guest data and creating a personalised journey for these guests, you can provide great customer service and improve overall impression of your hotel

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Top Metasearch Websites to Sell and Increase Occupancy

There are several options when it comes to metasearch engines. The following list contains some of the top companies your hotel should consider working with

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