meetings

What Generates the Largest Revenue in a Hotel?

If you want to generate the largest revenue in your property, you need to understand how the four revenue drivers for hotels break down:

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Marketing Strategy for Maximum Impact to Transform Your Hotel

From engaging customers with new tech to optimizing digital campaigns for maximum results, inspire and infuse your marketing strategy with these insights

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Middle East MICE Market Fully Recovered to Pre-Pandemic Levels

The Middle East continues to be the only region where recovery is ahead of 2019. However, APAC and the United States did have strong performances in Q4

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6 Key Steps to Improve Hotel Meetings & Events Performance

Optimizing the value of your meetings and event space requires more than simply getting as many spaces and days booked as you can

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Meetings Industry Forecast 2023

By many measurements, the meetings sector is expected to surpass prepandemic levels next year and just keep growing

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Retaining Customers in a Changed Travel & Meetings Environment

Customer retention in the travel industry should be at the forefront of all our plans. We need to move from best practice to “next practice.”

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Meetings: The Black Hole of Hotel Revenue and Productivity

Meetings waste valuable time that could be used to do actual work, like reviewing analytics, rates, content and strategy

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Biggest Challenges Sales Team Face as Group Demand Returns (Part 2) ssp video thumbnail

Biggest Challenges Sales Team Face as Group Demand Returns (Part 2)

In Part 2 Paige offers advice and solutions hotel sales teams can take on board right now to be better prepared as group demand continues to increase.

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Biggest Challenges Sales Teams Face as Group Demand Returns (Part 1) ssp video thumbnail

Biggest Challenges Sales Teams Face as Group Demand Returns (Part 1)

We are focusing on Hotel Group sales and some of the challenges Paige sees as hotels adjust to the return of group demand

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man looking at a hotel website on a computer reflecting importance for hotels to captivate guests to generate more direct bookings leading to increased revenue

How to Convert Meeting Planners on Your Hotel Website

If your hotel has meeting and event spaces, your website must cater to meeting planners. Here is where hotel website personalization comes into play

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