marketing

Revamping the 4Ps: A Modern Approach to Hotel Marketing Success

This is a journey to redefine hotel marketing for the digital age, offering actionable insights and guidance at every step

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9 Email Marketing Campaigns To Boost Revenue And Guest Engagement

Whether your goal is to boost revenue or enhance your guests’ overall experience, your email marketing strategy can make the biggest difference

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Getting Your Hotel Ready for Autumn Bookings

When you’re plotting out your autumn campaign strategy, make sure you include all the potential online channels your guests could be spending their time on

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person holding mobile phone reflecting disruptive shifts in travel search that each hotel must know about

3 Disruptive Shifts in Travel Search Every Hotel Should Know

We explore how Google’s new search experience, short-form videos, and conversational AI will impact travel search and how independent hotels could benefit

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trivago logo for mirai article about their new net cpa on consumption offering

How to use Trivago Book & Go

Instead of sending users off to another site, Trivago Book & Go lets users book from within the Trivago site. It is a feature offered to certain hotels

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The Biggest Mistakes Hotels Make in Photo and Video Production

When it comes to showcasing the unique features of hotels and enticing potential guests, nothing is more important than your imagery

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hand on computer mouse overlayed with a dollar image reflecting the myths about hotel paid advertising

Maximize Returns: Navigating Budgets and Costs in Hotel Paid Search

Paid Search can be a game-changer, but only if managed efficiently. Here we explore essential steps to help hoteliers optimize advertising costs and budgets

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Authenticity: Elevate Direct Bookings with User Generated Content

In case you haven’t noticed – user-generated content (UGC) is the latest darling of the marketing world. NB: This is an article from CartStack When we think about the reasons why UGC […]

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Hotel Marketing: How Can SEO & PPC Work Together?

In the ever-evolving world of digital marketing, hoteliers are constantly striving to maximise their online visibility to attract their target audience

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Hotel SEO: Boosting Your Hotel Website Search Visibility

By investing time and effort into crafting a robust SEO plan, you can elevate your hotel’s visibility, attract qualified traffic, and convert visitors

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