marketing
How to Use SMS Marketing to Increase Positive Reviews and Reduce Negatives
SMS marketing offers a variety of unique ways to keep communication flowing. SMS can get you one step ahead to improve your online reputation
Google Adds 3 New Products to Capture New Travel Demand
As the travel landscape continues to evolve, we work to bring your customers helpful and comprehensive experiences wherever they’re searching across Google
What To Include In Your Hotel Pre-Arrival Email
A hotel pre-arrival email offers a fantastic chance to drive incremental revenue. Unfortunately, many hotels overlook these benefits
How can Small Hotels do Remarketing at No Additional Cost?
Small hotel remarketing is a trend today. If you own a business in the same industry, then this article is something that can help you learn how to do it
Attract More Guests With Better Landing Pages
Your landing pages are a seemingly small, yet crucial part of marketing campaigns and how you go about portraying, communicating and selling offers
The Role of Metasearch in Pandemic Recovery
Metasearch Marketing stands at the intersection of the 3 most prevalent marketing themes for 2022 – Google, Personalization, and AI.
RevMarketing Automation (RMA): The Missing Link Between Revenue & Marketing
RevMarketing Automation (RMA): What is it, Why is it important, How can it bring together the revenue and marketing teams, and what problem does it solve?
Creative Ways to Elevate Your Hotel Website Performance
Benchmarking your hotel against your competitors is one of the most important tools in developing a robust direct channel strategy
How to Rethink Marketing Strategies with First-Party Data in Mind
First-party data is key to understand how customers are interacting. It’s also crucial to decide which touchpoints should be tracked during the user journey
How to Use UGC to Increase Your Hotel’s Revenue
While UGC hasn’t dethroned traditional online forms of content, it co-rules the digital space and is an incredibly effective way to increase your revenue