marketing

Flexibility, personalisation and partnerships are just some of the ways to build customer loyalty Loyalty is a big issue in this fickle and competitive world where consumers are spoilt for […]

NB: This is an article from ReviewPro Out of the hundreds of hoteliers in attendance on our TripAdvisor webinar last year, a total of 87% said that TripAdvisor is either […]

I was recently invited to deliver two workshop sessions at NTA’s annual Contact event, which was being held for the very first time in my hometown of Québec City. How […]

NB: This is an article from GuestFolio A recent study published by our Analytics Specialist – Huw Jones highlighted an exceptional relationship between a hotels’ Net Promoter Score (NPS) and […]

Most hoteliers and property owners have a love-hate relationship with online reviews. Some reviews are fair and just, while others are purposefully hurtful, or even worse, fake. In Cloudbeds’ opinion, […]

This is an article from Tambourine With Labor Day behind us, the dust has settled from your summer season and you’re just now beginning to think of the rest of […]

For those of you that are not familiar with Dynamic search ads for hotels, let me briefly explain what they are. Dynamic search ads, or “DSA” are a way to […]

Social media has firmly cemented its place as a vital marketing tool and has evolved to be much more than just a platform for posting photos and sharing life updates. At […]

You’ve probably heard the saying before, but it is worth repeating now. You can’t improve what you don’t measure. When it comes to digital marketing, there is no excuse not […]

The 2017 Hospitality Industry outlook demands increase in direct bookings. The hotel digital technology and marketing budget: the roadmap that guides your property’s digital strategy throughout the year, puts your […]