marketing

NB: This is an article by Ellis Connolly of TrustYou via Leonardo I’d like to start out this blog post with a brief story about tomato soup… While my wife […]

Airlines are increasingly finding creative, new ways to upsell at just the right time and are taking a closer look at a range of different factors. Earlier this year, jetBlue […]

Online travel agents, social media and review sites are fantastic places for prospective travellers to scout for information that will help them choose the right hotels, activities, and restaurants for […]

Thousands of exhibitors and attendees descended on London’s ExCel exhibition centre this week for World Travel Market 2016. Bell Pottinger conducted online analysis throughout the three-day event to identify which […]

Last year Black Friday sales figures for the UK topped £1 billion, and as the event continues to deliver as one of the biggest shopping events in the retail calendar. […]

The changing nature of the travel industry has been a hot topic at this year’s Web Summit. Gillian Tans, the CTO of Booking.com, particularly emphasised how increased mobile usage is […]

Running a hotel isn’t easy. In the day-to-day grind we can sometimes let some things fall through the cracks. Today, let’s take a step back to reflect and talk about […]

Even with all of the attention and focus given to Facebook, Google Hotel Ads, metasearch and other tools du jour… let’s not forget the tried and true workhorse of hotel […]

Google has unsettled the SEO community throughout 2016 by releasing back-to-back updates to its SERPs and search algorithms. The latest, and hopefully the last change for the year, was announced […]

We recently had the pleasure of participating in Leonardo’s first-ever Digital Marketing Summit for Hoteliers, “The Evolving Shopping Journey and Its Impact on Direct Bookings.” Hoteliers from all over the […]