marketing

With insights across the property and deep revenue understanding, you are ideally placed to work with marketing and implement the right Google strategy

By taking that space on Google result page, you are increasing the chances a new visitor converts to a hotels website rather than an OTA

Google uses its AI to point out anomalies to their users. Using these, with the custom alerts you set up to monitor the metrics, are a recipe for success

Highlighting the perfect romantic environment of your hotel and promoting it effectively across your website will help provide a boost to direct bookings

It’s key to stay up to date with latest hotel digital marketing trends. From Search to Social Media and Design, here are top 5 things you need to know

A Boutique resort is often more expensive and geographically harder to reach. This is why marketing should be efficient, effective, and powerful

The key to delivering your guest what they truly want is to understand them, and to do that your hotel needs to develop an initiative to get to know them

There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance

We explore some new features on Google My Business and Facebook as well as identify new ways of leveraging content on YouTube and Instagram

With the tremendous rise in the number of users, hotel WhatsApp marketing is the new technique to stay connected with a large number of guests