marketing

There are searches coming from Next-Gen travelers. However, before marketers jump to strategizing, we must consider their audience’s ideal travel experience

Effective digital marketing strategies are critical for hotel success, whether launching a hotel, looking to increase bookings or bolster your brand

In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

Delivering bespoke, well thought out email messaging throughout the whole booking and stay, will turn a guest into an advocate. And deliver more revenue.

With so many components to website design and development, a redesign can seem exhausting. We’ve broken down the who, what, when, why and how of a redesign

With recent privacy changes affecting targeted ads, the importance of email marketing is poised to increase even further

Getting the GMB basics right is very important so let’s look at a powerful way to drive bookings to your restaurant by adding a ‘Reserve a table’ button

Put simply: If your property isn’t taking advantage of Facebook marketing, you’re probably missing out on a ton of revenue opportunities.

A few properties have begun to trailblaze this new commercial strategy path and it will likely become a common structure for independent hotels and resorts

When driven by upselling, digital guest engagement can strengthen loyalty, power retention and more importantly drive revenue