loyalty

6 Winning Strategies to Increase Direct Bookings

Direct bookings boost profits, enable personalized experiences, data collection, targeted marketing efforts and can foster brand loyalty

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magnet drawing a block out reflecting the need to balance guest loyalty with new customer acquisition

Is Customer Loyalty Overrated? Acquisition May be More Profitable

Nurturing existing guest loyalty is important, but don’t underestimate the power of casting a wide net and reeling in new prospects

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20 Hotel Sales Strategies to Effectively Increase Revenue

By implementing these hotel sales strategies, you unlock a greater ability to enhance guest experiences and drive revenue growth

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Customer Lifetime Value (CLV): Identify, Attract & Retain Valuable Guests

CLV can provide insight into where the customer lifecycle guests fall off, where they spend the most, and what marketing or loyalty tactics can be optimized

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Boosting Customer Loyalty: Chatbots are New Travel Tech MVP

Chatbots are transforming the industry’s approach to loyalty and rewards programs by streamlining customer service and offering personalized interactions

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4 Tactics to Make Your Guests Return For a Second Visit

If you want guests to keep coming back, you need to evolve with them. If you are offering the same things as five years ago, your results won’t improve

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Guest Loyalty Doesn’t Need To Be Complicated… I Promise!

Whether a single boutique hotel or managing a group of properties, you need a loyalty program that empowers your team to manage, analyze, and optimize

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What is Identity Resolution and Why Is It Important for Hotels?

Identity resolution is the cornerstone of an effective hotel data strategy, and it’s an element that benefits marketing and guest-facing staff

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Mastering Guest Retention: The Key to Long Term Success

Guest retention not only signifies guest satisfaction but also leads to more stable revenue streams and enhanced brand reputation

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How to Profit from Loyalty: Revenue Strategies for Long-Time Guests

In the ever-evolving world of hospitality, one of the trickiest parts of revenue management is figuring out how to handle those die-hard customers. You know the ones – they’ve been […]

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