hotels

Disruptors in the global hotel industry – everything from home-sharing sites like Airbnb, Tujia, HomeAway, BnB Hero and Roomorama, to OTAs and other new sets of investors, have been rapidly […]

Standard International is rolling out a new third-party mobile distribution platform that enables guests to make same-night reservations at a curated group of resorts in Los Angeles and New York, […]

In traditional marketing, we measure exposures; in general, more exposure – to an offer, to a product, to a promotion – translates into greater awareness and greater propensity to purchase. Thus, […]

As hotels begin to budget for next year, it’s a perfect time to look at their digital marketing mix. While many vendors ask about size of budget, allocation, and guest […]

Revenue Managers are often tasked with deploying discounts and promotions in order to boost sales during low periods. The question that immediately follows these actions is whether the bookings would have […]

As many hotels have noticed over the last 12 months, the traffic landscape for hotel traffic is changing. In a time when digital activity is increasing, online bookings are growing and many […]

This is an article from Tambourine Whether scathing or glowing, every guest review is a golden opportunity for your hotel to shine or stumble. Guests trust other guests, and the reviews […]

We’re in the information age. There’s no doubt about it. Yet, with all this data supposedly flying around us, it’s hard to know just what to do with it. Even […]

Expedia, Inc. is officially launching Rev+, a revenue management tool designed to provide hotel partners with smart, actionable data and insights. As part of Expedia Partner Central (EPC), the company’s […]

By now you’ve probably heard it enough to know that in today’s digital age every hotelier must have an online presence in order to effectively reach current and potential guests. Particularly […]