hotels
Top 5 Content Marketing Strategies for Hotel Chains
Apart from these content marketing strategies, you can also use content to entice and influence your target audiences’ booking decisions.
A Cautionary Tale for Hotels: Restaurant Supplies and Labor Costs Rising
Supplies and labor costs are rising in the restaurant segment; it’s a similar story for hotels. Are prospective customers willing to pay higher rates?
How Can Hotels Perform Demand Forecasting the Right Way?
Demand forecasting in hotels is nowadays crucial. But it isn’t easy. Which is why most hotels struggle to understand and predict guests’ behaviour.
Boosting Occupancy with Social Story-Selling
We will demonstrate how travelers use their social media feeds to make booking decisions and what content your hotel should be posting to influence them.
Strong Strategy Needs Strong Data: Managing Different Source Dataflows
By recording the booking data in the manner outlined, we have the constant temperature of the marketing activities from a Revenue Management perspective
Modern Hotel Financial Statement Features (Part 1)
We should produce enhanced financial statements with just a little more detail added that will greatly assist you in effectively managing your hotel
Business Travel in the Age of Zoom
Businesses are likely to plan for reduced discretionary spending, which may result in travel budgets being squeezed for some time
Choosing Between A Single-Page Or Multi-Page Hotel Website
When deciding on website structure, it’s easy to get lost in trends and best practice. In reality, you just need it to show your hotel in the best way
Hotel Marketing – What Separates Winners from Losers?
History tells us that periods of low demand give hotels the opportunity to ramp up marketing in preparation for the upturn
What COVID-19 Means For Forward Thinking Hotel Marketers
Media planning for the hotel industry has changed, and that’s not a bad thing. In fact, it is about time. For too long our sector has been stuck in a rut
