hotels

Trying out new ideas can sometimes lead to unbelievable results. Here are 7 room sales strategies to increase your hotel’s room occupancy and revenue

Depending on the context, the situation, and the guest, these messages could be sent via email, SMS, or push notification to your hotel branded mobile app

With third-party data and many traditional email metrics gone for good, this first-party data is going to be vital to the success of marketing efforts

A worthwhile strategy for many hotels was to decrease their upfront marketing costs while increasing their contribution of bookings from OTAs

Reviews are the perfect opportunity to see what your guests really think and for previous guests to communicate their experience to future travellers

Planning, producing, and testing a drip campaign can be a bit tedious on the front end, but done well, they can help turn a casual guest into repeat ones

While it’s uncertain how indoor dining restrictions across the industry will make people feel, let’s focus on our latest hotels booking trend for now

Integrating PMS and TMS data has the potential of driving up revenue per available room. This emerging trend is bound to become a staple in the industry

The rush to recover revenue is making tech-forward hotel marketers dip their toes back into the long-promised but rarely-realized world of personalization

Hoteliers must ensure they adopt a smart data strategy that is seamlessly able to provide actionable insight from the moment a guest books and arrives