hotels

AI is turning reviews upside down, generating fake reviews that are increasingly more difficult to distinguish from those written by the average traveller

Here are some of the most common hotel sales strategies and step-by-step approach to take for successful implementation

Metasearch is an invaluable tool for hotels aiming to generate direct bookings and position themselves in front of travelers at the moment of booking

Online platforms can help address the imbalance, empowering independent hotels to improve their competitiveness. There are three key areas to consider:

While occupancy rate is essential for deciding whether your management strategies succeed or fail, there are things you should keep in mind with this KPI

We delve into ten comprehensive strategies that can help city hotels drive revenue and enhance guest experiences

By embracing omnichannel marketing hotels can forge stronger connections with their audience, nurture trust, and ultimately drive superior business outcomes

We aim to provide valuable insights into what the new Digital Markets Act means to hoteliers and its possible implications

Rev up your engines, it’s time to explore the synergy between Mario Kart and your hotel website user journey to drive direct booking

If you do it right, a Cluster Revenue Manager, can help you manage costs, increase efficiency and boost revenue.  But it comes with its own set of challenges