hotels

How Hotels Can Market to Solo Travelers in 2026

Solo travel is no longer an outlier trend, it’s gone mainstream. In 2026, more people are choosing to travel alone than ever before, driven by a desire for self-discovery, flexibility, […]

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How to Use Market Trends for Hotel Sales Lead Generation

Looking to fill some need periods in next few weeks or months? Market trends can identify the types of groups most likely to fit your space in need periods

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How AI Agents Are Rewriting Hotel Distribution

Hotel search and booking are merging into a single AI-driven process, pulling control further upstream and compressing the booking funnel

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US Hotels Face Profit Pressure as Labor Costs Outpace Recovery

Revenue growth is slowing, occupancy slipping and profit margins tightening – especially for unionized hotels where labor rigidity is weighing heavily

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large hotel meeting or conference space

How to Boost Hotel Conference Bookings and Revenue

A Hotel conference creates steady, high-value bookings by combining event space, accommodation, and catering into one integrated revenue stream

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road sign with the word decision reflecting the change ai is bringing to the hotel industry and choices hoteliers will need to make

How AI is Transforming the Hotel Industry: Tools, Tips and Strategies

From personalising guest interactions to optimising marketing campaigns, AI offers opportunities to elevate operational efficiency and guest satisfaction

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toy skier on snow reflecting the importance for hotels to create winter wonders and festive celebrations to keep guests engaged all season long

Winter Wonders: Inspiring Guests Through Seasonal Moments

Let’s take a look at a few inspiring examples of how hotels can bring the winter spirit to life through personalized website experiences

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4 forms of light reflecting the evolution of revenue management and what this might mean for hotel pricing in the future

How Does Hotel Pricing Look In The Future?

Not only can pricing become more personalised, but also the entire package and experience. I expect attributes and individualisation to play a bigger role

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pie graph with a slice separated reflecting net revenue and the increasing importance of turning it into action

Reshaping Commercial Strategy: The Age of Hotel Net Revenue

The shift towards net revenue goes far beyond adding a new KPI. It is a commercial reset that changes how business decisions are made and measured

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Basics First: Automation Delivers Today, AI Enhances Tomorrow

When hotel teams misunderstand the differences between automation and AI, they expect AI to perform the tasks of automation, and vice versa

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