guest
Why You Shouldn’t Be Afraid to Price Your Rooms High
Shedding the fear of high ADR requires a mindset shift. Instead of worrying about driving guests away, focus on the tangible benefits of higher room price
The Huge Disconnect Between Brand Motto and Guest Experience
Are you relying only on guest surveys and reviews, which we all know are skewed and biased? Or do you have leaders observe, score, and coach guest service?
How Hotel Guest Segmentation Can Boost Conversions and Revenue
By using this form of hotel guest segmentation the resort sees increased campaign conversions, a surge in bookings, and a host of positive reviews
How to Respond to a Negative Hotel Guest Review
Responding to and preventing a negative hotel review is complex and requires a combination of responsiveness, empathy, and proactive measures
Hotels Under Pressure as OTA Competition for Guests Explodes
Hotels are in danger of becoming too reliant on OTA lead generation, to the point it becomes financially tough to recover their current share of bookings
Customer Insights: How Feedback Drives Quality in the Hotel Industry
Customer feedback plays a crucial role in shaping business decisions, driving improvements, and building a strong reputation
5 Tactics for Better Guest Communication
Good guest communication is crucial for hoteliers as it has a significant impact on a hotel’s reputation, guest satisfaction, and ultimately, its revenue
Exploring Costs and Tools in the Seven-Step Guest Journey
By effectively managing the costs, tools, and strategies at each phase, hoteliers can create a seamless and memorable experience for their guest
Develop Your First Party Data Strategy for 2024
Having a first party data strategy gives your brand a plan for how it will collect customer and prospect data and use it to deliver personalized experiences
How to Profit from Loyalty: Revenue Strategies for Long-Time Guests
In the ever-evolving world of hospitality, one of the trickiest parts of revenue management is figuring out how to handle those die-hard customers. You know the ones – they’ve been […]